Instagram pushes more influencers to adopt its new format for sponsored posts

Instagram is moving forward with the rollout of its branded content tool, which allows celebrities and other popular users to identify posts that are paid for by advertisers. The company first introduced the tool in June, then made it available to more accounts in August while also establishing a policy requiring … More…

Photoslurp bags $870k for its shop the look UGC marketing platform

Bootstrapping Barcelona-based visual commerce startup Photoslurp has taken its first external funding: Announcing €750,000 (~$870k) in pre-Series A financing, led by Spanish VC Inveready Technology Investment Group, with participation from Bankinter VC, Caixa Capital Risc and ICF. The team’s SaaS platform is designed for brands to build influence by leveraging user generated … More…

Polygram detects facial reactions to shared photos

What if you could see if your Instagrams made people happy, surprised or disgusted? That’s just one of the innovative features of new photo-sharing social network Polygram. Using facial detection, Polygram gives you analytics about the emotional reactions people have to the photos you post. Polygram also has augmented reality … More…

Facebook and Instagram get redesigns for readability

Taking inspiration from line drawings, Reddit and Messenger, Facebook is overhauling the design of the News Feed to make it more legible, clickable and commentable. Specifically, Facebook now makes it much clearer where threads start and end in comments. Meanwhile, Instagram today got a little redesign itself with comment reels … More…

Teens favoring Snapchat and Instagram over Facebook, says eMarketer

Facebook is losing appeal among teens and young adults which is contributing to generally slowing growth for the platform, according to the latest projections from research firm eMarketer. At the same time alternative social apps Snapchat and (Facebook-owned) Instagram are seeing rising and double-digit growth in the same youth demographic … More…